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Privacy Policy

Last updated: 8 November 2026

1. Introduction

At Bianca Arte, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how Bianca Capital Ltd, trading as Bianca Arte ("Bianca Arte", "we", "us" or "our"), collects, uses, stores and protects personal data when you visit our website, contact us, subscribe to our communications, attend our events or engage with our services.

We process personal data in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

2. Who We Are

Bianca Arte is a London-based contemporary art advisory and cultural platform.

Bianca Arte is the trading name of Bianca Capital Ltd, a private limited company incorporated and registered in England and Wales under company number 15112484, with its registered office at 1 Bickenhall Street, London, England, W1U 6BN.

For the purposes of applicable data protection legislation, Bianca Capital Ltd is the data controller responsible for the personal data described in this Privacy Policy.

You may contact us regarding privacy matters at info@biancarte.com.

3. Information We Collect

Depending on your interactions with Bianca Arte, we may collect the following categories of personal information.

Personal and contact information

  • Name, email address, telephone number and postal address.

  • Professional title, company or organisation, where relevant.

  • Information voluntarily provided through enquiries, correspondence or registration forms.

Client and transactional information

  • Information relating to collecting interests, preferences and acquisition enquiries.

  • Records of artworks purchased, sold or considered through our advisory services.

  • Billing information, invoices and payment records.

  • Information required to facilitate transactions, shipping, insurance and related services.

  • Identity verification and due diligence information where legally required.

Events and communications

  • Information provided when registering for exhibitions, private viewings, talks or cultural experiences.

  • Event attendance and related correspondence.

  • Newsletter subscriptions and communication preferences.

  • Photographs or audiovisual recordings from events, where applicable and subject to relevant notices and legal requirements.

Website and technical information

  • Internet Protocol (IP) address, browser type and device information.

  • Website usage information and interactions, where collected.

  • Cookies and similar technologies used by the Website.

We do not routinely seek to collect special category personal data unless necessary for a specific lawful purpose.

4. How We Collect Information

We may collect personal information directly from you when you:

  • Contact us by email, telephone, website form or social media.

  • Subscribe to our newsletter.

  • Register for or attend an event.

  • Engage Bianca Arte for advisory or curatorial services.

  • Purchase or enquire about artworks.

  • Meet or correspond with us at art fairs, exhibitions or professional events.

We may also receive relevant information from artists, galleries, professional advisers, business partners or publicly available professional sources where lawful and appropriate.

Certain technical information may be collected automatically when you visit our Website.

5. How We Use Your Information

We use personal information for the following purposes:

Providing our services: To respond to enquiries, provide art advisory services, facilitate acquisitions, manage client relationships and deliver agreed projects.

Managing events: To process registrations, communicate event details, manage attendance and provide relevant event information.

Communications and marketing: To send newsletters, invitations, exhibition announcements, art market updates and information about Bianca Arte's activities where permitted by applicable law.

Business administration: To maintain records, issue invoices, process payments, manage suppliers and fulfil contractual obligations.

Legal and regulatory compliance: To comply with applicable tax, accounting, anti-money laundering, sanctions and other legal obligations.

Website operation and improvement: To maintain functionality, monitor security and understand website usage where permitted by law.

6. Legal Bases for Processing

We process personal information where we have an appropriate lawful basis under applicable data protection legislation.

These bases may include:

  • Consent: Where you have agreed to receive marketing communications or to the use of non-essential cookies.

  • Contractual necessity: Where processing is required to perform a contract with you or take steps at your request before entering into a contract.

  • Legitimate interests: Where processing is reasonably necessary for our legitimate business interests, including responding to enquiries, managing professional relationships, maintaining our services and protecting our business, provided these interests are not overridden by your rights.

  • Legal obligations: Where processing is necessary to comply with applicable laws and regulations.

The lawful basis depends on the specific purpose and circumstances of the processing.

7. Newsletters and Marketing Communications

Bianca Arte uses Mailchimp, an email marketing platform provided by Intuit, to manage and distribute newsletters, exhibition announcements, invitations and other communications.

You may subscribe through our Website or through other appropriate subscription channels.

Our Website is operated using Wix. Where you submit a newsletter subscription through a Wix form, your information may initially be stored within Wix's contact management systems.

Subscriber information may subsequently be transferred to Mailchimp through an authorised integration or other appropriate transfer process.

We will only add individuals to marketing mailing lists where we have an appropriate legal basis and comply with applicable electronic marketing requirements.

Where required, we obtain consent before sending marketing communications and maintain appropriate subscription records.

Mailchimp may process information concerning email delivery, opens, clicks and subscription preferences, subject to the relevant platform settings and applicable law.

You may unsubscribe from marketing emails at any time using the unsubscribe link in our communications or by contacting info@biancarte.com.

We do not sell personal information or mailing lists to third parties.

8. Sharing Your Information

We may share personal information with trusted third parties where reasonably necessary to provide our services or operate our business.

These may include:

  • Artists, galleries, dealers and auction houses involved in relevant transactions.

  • Shipping, logistics, installation and insurance providers.

  • Event venues, organisers and professional collaborators.

  • Website hosting, email marketing and technology providers, including Wix and Mailchimp.

  • Accountants, legal advisers, banks and payment service providers.

  • Public authorities, regulators or law enforcement agencies where legally required.

We share only information that is necessary and appropriate for the relevant purpose.

Where third parties process personal information on our behalf, we take reasonable steps to ensure appropriate contractual and data protection safeguards are in place.

9. International Data Transfers

Given the international nature of the art market and our use of international technology providers, personal information may be transferred to or accessed from countries outside the United Kingdom.

Where UK data protection law requires safeguards, we rely on applicable adequacy regulations or appropriate contractual and organisational safeguards, including approved international data transfer arrangements where relevant.

You may contact us for further information about the safeguards applicable to your personal data.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including applicable legal, accounting, tax and regulatory obligations.

Retention periods depend on the nature of the information and the relevant legal requirements.

For example:

  • Client and transaction records may be retained for the duration of the relationship and applicable legal retention periods.

  • Financial and accounting records are retained in accordance with statutory requirements.

  • Marketing information is retained while you remain subscribed or while another lawful basis for retention applies.

  • Event registration information is retained for the period reasonably necessary for event administration and legitimate follow-up purposes.

  • Due diligence and identity verification records are retained for the periods required by applicable law, where relevant.

We periodically review the information we hold and securely delete or anonymise personal data when it is no longer required.

11. Cookies and Website Analytics

Our Website, www.biancarte.com, is hosted using Wix and may use cookies and similar technologies to support its functionality, security and performance.

Depending on the Website's configuration, these may include:

  • Essential cookies: Necessary for the Website to operate securely and correctly.

  • Functional cookies: Used to remember visitor preferences or support additional features.

  • Analytics cookies: Used to understand website traffic and visitor interactions.

  • Marketing cookies: Used to support marketing activities, where enabled.

Where consent is required by law, non-essential cookies will only be activated after the visitor has provided the necessary consent.

Visitors must be able to reject non-essential cookies and withdraw consent where applicable.

Information about the specific cookies in use, their providers, purposes and duration should be made available through our cookie information or consent interface.

12. Data Security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, accidental loss, misuse, alteration or disclosure.

These measures may include access restrictions, secure accounts, appropriate authentication procedures and the use of reputable technology providers.

Access to personal information is limited to individuals and service providers who reasonably require it for legitimate business purposes.

While we take reasonable precautions, no method of electronic transmission or storage can be guaranteed to be completely secure.

13. Your Data Protection Rights

Under applicable UK data protection legislation, you may have the right to:

  • Request access to the personal information we hold about you.

  • Request correction of inaccurate or incomplete information.

  • Request deletion of personal information in certain circumstances.

  • Request restriction of processing in certain circumstances.

  • Object to processing based on legitimate interests.

  • Request transfer of certain personal information to you or another provider.

  • Withdraw consent at any time where processing is based on consent.

You have the right to object at any time to the processing of your personal data for direct marketing purposes.

These rights are subject to applicable legal conditions and exceptions.

To exercise your rights, please contact info@biancarte.com. We will respond within the period required by applicable law, normally one month, subject to any permitted extension.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection regulator, at www.ico.org.uk.

14. Third-Party Websites

Our Website may contain links to websites operated by galleries, artists, institutions, event organisers and other third parties.

We are not responsible for the privacy practices of external websites and encourage you to review their respective privacy policies.

15. Children's Privacy

Our Website and services are not directed at children (under 18 years old).

We do not knowingly collect personal information from children for marketing purposes without an appropriate lawful basis or any consent required by law.

Where an event or activity involves children, additional privacy information and safeguards may be provided as appropriate.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business activities, legal obligations or data processing practices.

The latest version will be published on our Website together with its revision date.

Where required by law, we will provide additional notice of material changes.

17. Contact Us

For questions about this Privacy Policy or to exercise your data protection rights, please contact:

Bianca Arte
A trading name of Bianca Capital Ltd
Company number: 15112484
Registered office: 1 Bickenhall Street, London, England, W1U 6BN
Email: info@biancarte.com
Website: www.biancarte.com

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